Monday, October 14, 2013

FaceBook Tips

I run a few blogs, that have Facebook Pages. I thought that I was doing a decent job at running them, BUT apparently I wasn't. I used to get about 4 blog views from each post I would put on Facebook. Then I took a Class from a local Connective Circle Class, and my views increased 1200%. Yes, 1200%. Not to Mention my Reach, and the likes/comments all the interaction that I received. I took some notes in the class, and learned a few other things on my own, and I will try and share them here. If you have any other tips, please let me know!.

Some of these may seem kind of obvious but some people, may not know:

  • Claim Your FB Page- Name it.  Make sure it's not just a #.  Make sure the website has your actual name in it.
  • Link blog to your personal profile.  That's one way to let people know you now have a blog, and if they're your friends, they'll like your FB page!
  • On FB Page About Me section, add about 2 sentences.
  • It takes about 30 days to increase engagement. Main Goal is to Drive Traffic to Blog.  2nd Goal is to Gain Credibility.
Some Companies Look at the amount of Facebook Fans that you have.  Some Look at twitter, some look at Pinterest, some look at analytics.  Some look at a combo of all them.  

Post often on your Facebook Page to keep up your engagement on the page.  
  • Ask engaging questions. 
  • Reply to Comments
  • Tag relevant people.  Like companies, famous people (actors, musicians etc)
  • Share Post/picture 2-3 times but no more than 3 times.
Add Photos to FB Page.  A Facebook page, with just text, and no pictures is really boring.  Gotta have some color in there!  Just like your blog posts, it can't all be text.  People like to see pictures.  So, do the same in your Facebook Posts.

A few rules when posting links to your FB Page.
  • Put the link directly in the post, don't say link in comments.
  • Don't use an auto poster.  Actually take the time to post it, and add a little snippet of what the post is about.
  • Use a link.
  • Networked blogs, bloglovin, instagram, hoot suite, if you auto post from them, it'll lower your #'s.
  • Good times to post are 8-9AM, 2-3 PM, & 7-8 PM.
  • No #ad hashtags.  Your account could get flagged, and FB is shutting down 50K accounts daily.
You can't handle a lot of new fans at once, so don't try to grow too fast.  Engagement is more important than unlikes.  A typical engagement average is 10% to 5,000+ likes.  So don't get too discouraged, when you think your engagement isn't high enough.

Facebook uses an Algorithm called Edge Rank.  Your fans will have 30-60 days to interact with you.  If they don't interact with your page, they won't see your posts after that 60 days.  There's a chance that they will see it, if they are on FB on their home page at the exact time you post something.

You can learn more about Edge Rank, HERE.
To see your Edge Rank, you can visit an Edge Rank Checker, HERE.

The point of having a Facebook Page for your blog, is to grow your social.  You want to increase views to your blog, and interact with your readers more.  More interaction, means more views!

If you have friends, who have FB pages, remember to go like their FB Pages, and help them out.  It's all part of community.  Help each other out.  Be professional though.  Don't talk about what you're doing later, or inside jokes.  Always use proper english, as well.  I try to always like my friends Posts, and occasionally comment.  I just don't want to be annoying.  :)  It really helps!  Share their posts every once in a while.  Especially a big important one!  

While you're on track for Facebook, go like my Facebook page!  HERE!  I implemented these tips in one day, and my reach on FB, increased to over 500 (from under 100) and my blog views increased 1200%.   I'd love to help you, if you need help.  Just message me! :)  Good Luck!

1 comment:

  1. Great tips. I do some of these things but not all. Will implement the things I am not doing and see what happens!